Request Paper

Abstract
The study carried out to investigates Communication Gap and its effects In The Achievement of Organizational Goal in Nigeria Bottling Company Enugu. The researcher suggested that if communication is adequate in organization there will be proper coordination between the staff and the management and hence achieving the organizational goals on the other hand, if communication is on adequate, it hampers the smooth running of the business and general a lot of problems. The researcher is aware of the problems posed by inadequate communication and it is in a bid to make detailed study of the effect of these problems and offer solutions for them that the research work is being designed. In addition it was found out there are very wide gap between the executives and their subordinates in the areas of communication. If this chasm created is properly handed, there will be proper coordination of activities in business organization. It was also discovered from the study that good communication as a primary objective was the result of the successful existence of most successful business organization today. In making this discovers the use of questionnaires, oral interviews and observations were applied in collecting data. The use of sample tables and percentages were made in the analysis, the survey and findings was drawn, interpretations and conclusions made. The implications and recommendations include that due to poor communication, poor result is got at the same time, lack of staff welfare added to the nonchalant attitude of communications and this affects organization. Poor communication reduces the image of the organization to the outside world . As a result, for progress, information should be allowed to penetrate into the main stream of the organization at the formation of better result. Clear instruction should come from one executive to single staff at a time rather than jam packed orders. Keywords: Organization, Communication gap, behavior, Organizational goal.